Getting started
Starting a business can feel like an exhilarating rollercoaster ride, one that you might be embarking on while juggling your regular job or taking a leap of absence to chase your dreams. Amidst the chaos, it's easy to get overwhelmed by the myriad of moving parts, leaving you wondering where to even begin.
We understand that feeling all too well. We've been founders ourselves, and we've navigated the labyrinth of entrepreneurship. Our mission is to distill the noise from the core of your idea and help you focus on what truly matters—proving that your concept can work.
👊🏾 Go from ideation to first paying customers in 3 months
Our intention
To support you to make things happen and get you to believe in the idea even in the absence of evidence. We want this to work for you as much as you do.
Our purpose
Create a plan that works for you to give your idea some (business) substance. With this plan and good quality ‘elbow grease’ things will start to take shape. (Promise🤞🏽).
What you can expect
We're committed to helping you launch your ideas into thriving growing business. Over the 3 months you can expect to have access to us to support you to give your idea some wings.
We will think and operate in ‘hustle mode’ to find the most suitable launch plan on a tight budget.
👫 Support through the rollercoaster of launching
🎯Focus on the essentials
📑 A clear plan to launch and get paying clients
☑️ Clear results in 3 months
🫂 Support, support and some more support
📞 Bi-monthly calls (and Whatsapp access)
What we do
- Create a solid launch plan and timeline that turns your vision into reality
- Explore revenue streams, test and validate and zoom in on the ones that work
- Craft a sales plan to ignite your startup's growth (including market research and customer profile)
- Build a 12 month financial plan based on revenue that has been tested
- Co-create Minimum Viable Product (MVP) or pilot to test your concept
- Design and plan soft launch to attract your first paying customers.
🙅🏽♂️ What we DO NOT do
- We don’t offer legal services
- Accounting or bookkeeping
- We are not a SMMA (social media marketing agency)
- Web development or any coding
- Technical IT support
- Customer services.
What a launch is really about
There is no formula here, your journey is your journey.
If we strip the details away and look at what a launch is actually about, it is largely a reflection of the thoughts and voice in your head about the launch. If you believe it is possible, it most likely will be. If you think you can’t do it, then you probably won’t.
The mind hack is to believe that what you are trying to do is possible in the absence of evidence. Simply put, believe that it will work before seeing that it does (obviously this has to be backed by some mass action in the right direction).
There will be days when the belief drops, that’s ok, an off day now and then is ok. Tomorrow will be better.
We like to look at things holistically. We operate from the premise that you are a human being with emotions. In addition to this you may have a family or partner or kid(s) and stresses. Sometimes life gets in the way. And in the midst of that, you have an idea to breathe life into. It might be the start of an amazing business and just keeps growing or it might be for a small business you run on the side as a way to make additional (passive) income. Whatever it is, as long as you have the gumption to make it happen, we will meet you where you are at.
‘’Stuart is calm and pragmatic, which really helped me to figure out where to start with my business. Having a meeting with him is like talking to your best friend, who also happens to be a business expert! He is extremely knowledgeable and logical, but also understands the emotional side and makes you feel really confident and excited about starting your business. After our first meeting he put me into “lab mode” which really helped me to focus on my first task, instead of being overwhelmed by everything that needed to be done. Stuart will be your biggest cheerleader but also your wise and calming advisor, and is an essential part of starting your business!’’ Kath Kahn, founder of Lago
Launch with us
If you have an idea and need some support to do some mass action to get it off the ground and get your first paying customers, we would love to hear more about it.
🙋🏽 FAQs
🏦 Our fund
We are currently in the process of establishing our first fund (€25m dedicated to biodiversity and decarbonisation initiatives). Our goal is to work with companies to support them with their fundraising. This allows us to potentially provide follow-on investments once our fund becomes active.